The Complete Website Visitor Identification Glossary.
Every term used in visitor identification, intent data, and lead deanonymization - defined clearly without jargon.
C
Caught Visitor
A website visitor who has been successfully identified by Amos. A Caught Visitor has had their anonymous session matched to a real person with verified contact information including name, email, phone, and professional details.
Cookieless Tracking
A method of collecting behavioral data from website visitors without placing tracking cookies on their devices. LeadSpyder's WebNet uses cookieless methods, meaning it functions independently of cookie consent banners and browser cookie-blocking.
CRM Push
The automatic delivery of a Caught Visitor's profile data into a connected Customer Relationship Management system. LeadSpyder performs CRM pushes natively to GoHighLevel, HubSpot, Salesforce, and Pipedrive.
D
Deanonymization
The process of converting an anonymous website session into an identified contact with verifiable personal and professional information. LeadSpyder deanonymizes 20-40% of U.S.-based non-bot traffic on average.
I
Identity Graph
A large database of matched identity records that links signals (like IP addresses and device fingerprints) to real people with verified contact information. LeadSpyder's identity graph contains 269M+ U.S. profiles.
Intent Data
Behavioral signals that indicate a person's likelihood to purchase or take action. In LeadSpyder, intent data includes pages visited, session depth, time on site, return visit frequency, and specific high-value page views (like pricing or contact pages).
IP Enrichment
The process of using an IP address to look up associated company or individual information. One component of LeadSpyder's broader identification methodology.
L
Lead Deanonymization
The process of identifying who an anonymous website visitor actually is. See also: Deanonymization.
N
Non-Bot Traffic
Website visitors who are confirmed to be real humans rather than automated crawlers, scrapers, or bots. LeadSpyder's identification rate (20-40%) applies specifically to non-bot traffic - bot sessions are filtered out before identification attempts.
S
SpyderAlert
LeadSpyder's real-time push notification system that fires to your phone the moment a visitor scores 80 or above on SpyderScore. SpyderAlert ensures HOT leads receive immediate response. (See all features at /features)
SpyderDash
LeadSpyder's built-in CRM and command center where every Caught Visitor profile is stored, scored, and managed. Includes WebThread session logs, SpyderScore badges, AI Conversation Starters, and pipeline stage management. (See all features at /features)
SpyderFlow
LeadSpyder's automated outreach engine that fires first-touch sequences (SMS, email) the moment a Caught Visitor lands in the pipeline, based on their SpyderScore tier. Available on Pro plan. (See all features at /features)
SpyderScore™
LeadSpyder's proprietary real-time intent rating system that assigns every Caught Visitor a score from 0-100 based on behavioral signals: pages visited, session depth, scroll behavior, time on site, and return visits. (See all features at /features)
V
Visitor Identification
The practice of determining who anonymous website visitors are by matching session signals against identity databases. Visitor identification software like LeadSpyder converts anonymous traffic into named, contactable leads.
W
WebNet
LeadSpyder's proprietary tracking layer - a single line of cookieless JavaScript that deploys on your website and begins collecting behavioral signals from every visitor session in real time.
WebThread
A complete log of every page a Caught Visitor viewed during their session, in chronological order. WebThread data appears in SpyderDash for every identified contact, allowing sales teams to personalize outreach based on exactly what the visitor was researching.
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